Brand Share The Mic
Branding a social initiative calling on brands across the UK to share their platforms with underrepresented Black talent. Livity matched over 30 brands, such as Google, Tala, Rankin, Depop and Spotify with Black talent from across the UK, to curate a full day of social media content.
I crafted a fun, bold, typographic identity for this celebration of Black voices and talent. The flexible identity was intended to be adaptable for a multitude of social-first content, always hero-ing the talent and their voice.
Creative Lead – Kelsey Freeman
Agency – Livity
Direction, Identity, Design, Motion